Privacy Policy

Thanks for using (“Site”). At Prints of Love Inc. (“Prints of Love”, “we” or “us”), we are committed to protecting your privacy. We have created this privacy policy (“Privacy Policy”) to make sure you know what information we collect and how we use it. By using the Site, you express consent to the collection, storage, disclosure and use of your information as we have outlined in this Privacy Policy, and you agree to the terms and conditions of this Privacy Policy. This Privacy Policy describes our policies and procedures on the collection, use and disclosure of Your information when You use the Site and tells You about Your privacy rights and how the law protects You.

For purposes of this Privacy Policy:

"Personal Data" means any information that relates to an identified or identifiable individual. For the purposes of GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity. "You" means the individual accessing or using the Site, or the company, or other legal entity on behalf of which such individual is accessing or using the Site, as applicable. Under General Data Protection Regulation (GDPR), You can be referred to as the Data Subject or as the User as you are the individual using the Service.

What Personal Data do we collect?

Personal Data

You may provide us with Personal Data when you:

  • Register for a Prints of Love account;
  • Order products or gift certificates;
  • Subscribe to our newsletter;
  • Apply for or join the Referral Partner Program;
  • Request customer support or send us any other communication;
  • Sign up for newsletters, email alerts, and special offers;
  • Enter sweepstakes or contests;
  • Sign up for, or redeem, special offers;
  • Respond to surveys. or
  • Use our Email-to-a-Friend or Refer-A-Friend features.

Such personally identifiable information may include your:

  • First and last name
  • Email address
  • Billing address
  • Shipping address
  • Credit card number
  • PayPal account information; and
  • Usage data

Usage Data

Usage Data means data collected automatically when using the Site.

Usage Data may include information such as Your device’s IP address, browser type, browser version, the pages of our Site that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Site by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

Tracking Technologies and Cookies

Information collected by Cookies: Prints of Love uses cookies on the Site to improve the quality of our Site and services to you. A cookie is a small text file on your computer which a website sends to your computer to allow the website to store information which uniquely identifies our users. Prints of Love’s cookies do not collect or store personally identifiable information. Rather, the cookie stores a token which uniquely identifies a particular user at a particular time. That token is then linked to the user information in our secured databases. You can always delete the cookies and reset your browser to refuse all cookies or to display a message when a cookie is being sent. If you reset your browser, some of the Site features and functionality may not be available to you and you may not be able to take advantage of all the features on the Site.

We may work with other companies who place cookies or web beacons on our Site. We do not have access or control over these cookies. These companies help operate our websites and provide you with additional products and services. They are subject to confidentiality agreements with Prints of Love and other legal restrictions. Prints of Love does not permit any of these companies to collect personally identifiable information using cookies or web beacons on our websites. Certain functionalities related to the provision of additional products and services require marketers to share website usage information about visitors to the Site, who have received a targeted promotional campaign, with a reputable third-party advertising company for the purpose of targeting future campaigns and upgrading visitor information used in reporting statistics. To this end, Prints of Love’s third-party advertising company makes a note of some of the pages you visit on the Site through the use of pixel tags. If you wish to not have this information used for the purpose of serving you targeted ads, you may opt-out by emailing Please note this does not opt you out of being served advertising. You will continue to receive generic ads.

Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. We may use both Session and Persistent Cookies for the purposes set out below:

Necessary / Essential Cookies

  • Type: Session Cookies
  • Administered by: Us
  • Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.

Cookies Policy / Notice Acceptance Cookies

  • Type: Persistent Cookies
  • Administered by: Us
  • Purpose: These Cookies identify if users have accepted the use of cookies on the Website.

Functionality Cookies

  • Type: Persistent Cookies
  • Administered by: Us
  • Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.

Tracking and Performance Cookies

  • Type: Persistent Cookies
  • Administered by: Third-Parties
  • Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.

Information collected by Web Beacons and Log Files:

Prints of Love collects certain non-personally identifiable information through the use of web beacons and log files. Such information may include your IP address, browser type, Site usage, and whether you opened emails you received from us. For example, Prints of Love may use third-party service providers that collect non-personally identifiable information to place about your visits to our Site, and your or your child’s interaction with our products and services for the purpose of placing ads on our behalf across the internet and sometimes on the Site.

Right to decline to provide Personal Data

You may also choose not to provide us with certain information, but that may result in you being unable to use certain features of our Site because such information may be required in order for you to: register as a member; purchase products or services; participate in a contest, promotion, survey, or sweepstakes; ask a question; or initiate other transactions on our Site.

How do we secure your information?

When you place orders or access your account information, we use commercially reasonable and generally-accepted technological safeguards to secure any information we collect about you. The secure server software (“SSL”) we use encrypts all information you input before it is sent to us. In addition, your Prints of Love account information is password-protected for your privacy and security. You should always take steps to protect the confidentiality of the password you select. It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when you finish using a shared computer.

We work very hard to protect your privacy, but no method of transmission over the internet, or method of electronic storage is 100% secure. We do not promise, and you should not expect, that your personal Data will always remain private. While we strive to use commercially-reasonable means to safeguard your Personal Data, we cannot guarantee complete security. If you have any questions about security on our Site, you can contact us at

How do we use your information?

We may use Personal Data to:

  • Provide and maintain the features and functionality of the Site, including to monitor the usage of our Site;
  • Manage and fulfill your requests to us, including requests for our products and services;
  • Make payments to you pursuant to any agreement or contract;
  • Perform a contract. the development, compliance and undertaking of a contract for the products, items, or services You have purchased or of any other contract with us. This includes communicating with you about the status of your orders and other inquiries about our products and services;
  • Contact You by email, telephone, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation;
  • Manage your account with us. The Personal Data You provide can give You access to different functionalities of the Site that are available to You as a user and/or referral partner.
  • Improve our Site. We may use Your information for data analysis, internal audits, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Site, products, services, marketing and your experience provide notices about special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about and/or about the results of sweepstakes, contests, and other promotions unless You have opted not to receive such information.
  • Evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by us about our Service users is among the assets transferred

You may determine the frequency with which we communicate with you via emails or notifications in your Prints of Love account settings page in “MyAccount” on the Site.

If you email a product to a friend or refer a friend to the Site or our promotions, we will use your friend’s email to send them the e-mail you requested. Your friend’s e-mail addresses will only be used for this purpose unless permission is otherwise granted. Prints of Love does not store this information. Your friend may contact us at to request that we remove this information from our database.

When does Prints of Love disclose Your information to outside parties?

We will share your personally identifiable information with third parties only in the ways that are described in this Privacy Policy. We do not sell your personally identifiable information to third parties.

We may share Your personal information in the following situations:

  • With agents and service providers: Prints of Love provides information to its agents and trusted service providers and contractors for limited purposes, such as fulfilling customer orders and processing credit card transactions; offering certain products and services; communicating with customers; providing customer service; managing information on our behalf; and enhancing the Site features and functionality. In such cases, we require that these parties agree to use the information solely for the purpose for which we provided it to them and in accordance with our Privacy Policy.
  • Business Partners: If you sign up for a promotion (e.g., a contest or sweepstakes offer) or enroll in a service we offer in partnership with a third party, we may provide Your information to such third parties.
  • Your consent: We may disclose Your personal information for any other purpose with Your consent
  • Other users: when You share personal information or otherwise interact in the public areas of the Site with other users, such information may be viewed by all users and may be publicly distributed by them without or knowledge or involvement. This includes:
    • Purchase Information: Prints of Love provides its sellers with the first name and city/state/country of residence of Prints of Love customers who have purchased such seller’s products.
    • Reviews: any personally identifiable information that you submit as part of the review can be read or used by other visitors to the Site. We believe you can post a helpful review without disclosing any personally identifiable information, but if you choose to include Personal Data, it will be disclosed to other users.
    • Your username: When you upload a design, post a comment or message on the Site, provide information in connection with features such as fan clubs, wish lists, forums, member profiles, reviews and recommendation your user name may be visible to other users.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Prints of Love’s assets, financing, or acquisition of all or a portion of Our business to another company. In the event that Prints of Love is acquired by or merges with another company, Prints of Love reserves the right to transfer all information we have collected from our users in connection with such acquisition or merger. You will be notified via email and/or a prominent notice on our Site of any change in ownership or uses of your personally identifiable information, as well as any choices you may have regarding your personally identifiable information.
  • Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that we control or that are under common control with us.
  • Legal Requirements: Prints of Love may also release information (including your name, addresses, telephone number, and account activity) when we, in our sole discretion believe that such release is necessary or appropriate to:
    • Comply with law or a legal obligation;
    • Comply with subpoenas, warrants, court orders, government investigations, or other legal process;
    • Enforce or apply the terms of any of our user or license agreements;
    • Investigate or respond to allegations of fraud, intellectual property infringement, or other unlawful activity
    • Investigate fraud or similar claims;
    • Protect and defend the rights, property or safety of Prints of Love, our users, or others; and
    • Protect against legal liability.

Prints of Love may disclose non-personally-identifiable information to third parties in aggregate form or to potential business partners and investors.

Prints of Love will obtain assurances from its agents that they will only process the data for the limited and specified purposes consistent with the consent provided by the individual and will safeguard personal information consistently with this Policy. The assurance may include: a contract binding the agent to provide at least the same level of protection as is required by the relevant Privacy Shield Principles, being subject to EU Directive 95/46/EC (the EU Data Protection Directive), or Privacy Shield certification by the agent.

How will we process your data?

We may process Personal Data under the following conditions:

  • Consent: You have given Your consent for processing Personal Data for one or more specific purposes.
  • Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.
  • Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which Prints of Love is subject.
  • Vital interests: Processing Personal Data is necessary to protect Your vital interests or of another natural person.
  • Public interests: Processing Personal Data is related to a task that is carried out in the public interest or in the exercise of official authority vested in Prints of Love.
  • Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by Prints of Love.

In any case, we will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

How long will we retain Personal Data?

We will retain your information for as long as your account is active or as needed to provide you with services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Site, or we are legally obligated to retain this data for longer time periods.

What about third-party partners or services?

We partner with third parties who may collect or have access to Your Personal Data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Service in accordance with their Privacy Policies.

We use third-party partners to monitor and analyze the use of our Site, communicate with you, engage in e-marketing, host Site features, and securely store data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Site in accordance with their Privacy Policies.

Name of Third Party Partner

What info is shared with or collected by this partner

Partner’s purpose

Link to Partner’s privacy policy

Google Ad services

Anonymous order information, IP, and URL clickstream

Ad network


Anonymous order information, IP, and URL clickstream

Ad network


Anonymous IP, URL clickstream related to viewing specific designer’s products and stores.



Anonymous order information, IP, and URL clickstream

Social/sharing tools

Adobe Analytics

Anonymous order information (Ad Views, Analytics, Browser Information, Hardware/Software Type, Interaction Data, Page Views), IP Address, Device ID



Email, location information (by zip code), browsing behavior, purchase history, potentially additional demographic information for enhanced segmentation, and SMS phone numbers

Email marketing, SMS marketing, customer segmentation, and analytics

Customer names, email addresses, locations (by zip code), and purchase history for managing customer reviews and ratings



Name, email, phone, interactions, and support history



Phone numbers and message content


Post Affiliate Pro

Referral data, order details, and customer information



Used to securely store and share relevant documents and files. Information is held but not accessed by Dropbox.  



Names, email addresses, content shared voluntarily on this platform by users



Provides hosting services for site and may collect customer information and Usage Data


If you have any inquiries regarding how our third-party partners collect, access, process, or use your Personal Data, please refer to their Privacy Policies or contact us at

In addition, Prints of Love is a dynamic marketplace with a great number of branded products and content. We will offer our users the opportunity to opt-in to receive from our partners emails, notifications of promotions and the like offered by such partners. You have the right to decline to opt-in to take advantage of this service.

As outlined above, certain third-party providers may have access to your Personal. In addition, you may engage with third-parties directly from or through the Site. For example:

  • Social Media Features and Widgets: Our Site includes social media features, such as the Facebook Like button, and widgets, such as the “Share This” button or interactive mini-programs that run on our Site. These features may collect your IP address, and which page you are visiting on our Site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the company providing them.
  • Facebook Connect or another OpenID provider: You can log in to our Site using sign-in services such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign-up form. Services like Facebook Connect give you the option to post information about your activities on this Site to your profile page to share with others within your network.

Our Site may contain links to other websites that are not operated by us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We will not store or collect Your payment card details. That information is provided directly to PayPal whose use of Your personal information is governed by their Privacy Policy.

Although You may be able to access third-party websites directly from the Site, this Privacy Policy does not apply when you access third-party websites. We cannot control how third parties may use personally identifiable information you disclose to them, so you should carefully review the privacy policy of any third-party website you visit before using it or disclosing your personally identifiable information to its provider.

What about children’s privacy?

Our Site does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13.

If You are a parent or guardian and You are aware that Your child has provided us with Personal Data, please contact Us. If we become aware that we have collected Personal Data from anyone under the age of 13 without verification of parental consent, we take steps to remove that information from Our servers.

If we need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, we may require Your parent's consent before we collect and use that information.

As a parent, You may choose to provide us with images or information that includes the full name or age of your child. By doing so, You consent to our collection of such Personal Data.

How can you change, delete, or update my information?

Your rights: You have the right under this Privacy Policy, and by law if You are within the EU, to:

  • Request access to Your Personal Data. The right to access, update or delete the information we have on You. Whenever made possible, you can access, update or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data we hold about You.
  • Request correction of the Personal Data that we hold about You. You have the right to have any incomplete or inaccurate information we hold about You corrected.
  • Object to processing of Your Personal Data. This right exists where we are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where we are processing Your Personal Data for direct marketing purposes
  • Request erasure of Your Personal Data. You have the right to ask us to delete or remove Personal Data when there is no good reason for us to continue processing it.
  • Request the transfer of Your Personal Data. We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for us to use or where we used the information to perform a contract with You. Withdraw Your consent. You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, we may not be able to provide You with access to certain specific functionalities of the Service.

Exercising of Your Data Protection Rights

You may exercise Your rights of access, rectification, correction, cancellation and opposition by contacting us. Most of your account information can be changed in the “MyAccount” section of the Site. For the exercise of any rights that You cannot exercise in MyAccount, please contact us at Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, we will try our best to respond to You as soon as possible.

If you have an unresolved privacy or data use concern that we have not addressed satisfactorily:

If you are in the U.S., you may contact our U.S.-based third-party dispute resolution provider (free of charge) at If You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA

What will happen when we update the Privacy Policy?

We will occasionally update this Privacy Policy to reflect changes in our Site, practices, or services. When we make any changes to this Privacy Policy, we will notify you by posting the new Privacy Policy on this page. Changes are effective when they are posted on this page.

If we make any material changes, we will notify you by email or by means of a notice on this Site prior to the change becoming effective. In addition, if we make material changes to how we use Personal Information collected from children under age 13, we will notify parents by email in order to obtain verifiable parental consent for the new uses of the child’s Personal Information.

We encourage you to check back, from time to time, and review this Privacy Policy so that you always will know what personally identifiable information we collect, how we use it, and to whom we disclose it. Your continued use of the Site will be subject to the then-current Privacy Policy.

Unless stated otherwise, our current Privacy Policy applies to all information that we have about you and your account.

The current version of the Prints of Love Privacy Policy was adopted effective August 1, 2023.

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